Hey beauty lovers! I’ve been testing out the Covergirl Clean Fresh Yummy Plumper Lip Gloss in shade “780 Freeze The Day” for the past couple of weeks, and I’m READY to spill all the details! If you’ve been eyeing this at your local drugstore or online, here’s everything you need to know before you buy.
First Impressions & Packaging
When I first got my hands on this gloss, I was immediately drawn to the cute packaging. It’s nothing fancy but has that clean, fresh vibe that matches the product name. The tube is easy to hold and the applicator is pretty standard – a doe-foot that picks up just the right amount of product.
The “Freeze The Day” shade looked promising in the tube – it appeared to have a nice shimmer without being over-the-top glittery. I was excited to try it since I’ve been looking for a gloss with some plumping effects that isn’t too intense.
Application Experience
Applying this gloss is SUPER easy! The doe-foot applicator glides across the lips smoothly, and you don’t need to dip back in for more product. One swipe gives a good amount of coverage, which I appreciate.
The consistency is what really surprised me – it’s not thick or goopy AT ALL. This is actually thinner than many other glosses I’ve tried, which makes it comfortable for all-day wear. It doesn’t feel heavy on the lips, which is a major plus in my book!
The minty flavor/scent hits you right away – it’s refreshing and pleasant without being overwhelming. If you’ve used plumping glosses before, you’ll recognize that typical minty sensation that comes with most plumpers.
Color & Finish
“Freeze The Day” is essentially a translucent gloss with a nice shimmer to it. It’s not completely clear – there’s a hint of color that adds a subtle frost effect to your lips. The shimmer is noticeable but not juvenile-looking.
This shade works great on its own for a natural look, but I’ve also found it makes an AMAZING topper for other lip products! It adds dimension and a bit of plumpness to any matte lipstick underneath.
One thing to note: if you’re sensitive to texture, you might feel the shimmer particles slightly when you press your lips together. It’s not scratchy or uncomfortable, but it is noticeable if you’re paying attention.
Plumping Effect
Let’s talk about the main attraction – the plumping effect! Within minutes of application, I felt a gentle tingling sensation on my lips. It’s definitely there but MUCH milder than some other plumpers I’ve tried (looking at you, Too Faced Lip Injection!).
The tingling lasts about 15-20 minutes before fading away. As for actual plumping results, I did notice a slight enhancement in the fullness of my lips – not dramatically different, but enough to give a nice pouty effect. The gloss creates a subtle optical illusion that makes your lips appear fuller, especially with the light-reflecting particles.
If you’re expecting dramatic, filler-like results, you might be disappointed. But for a subtle, natural enhancement that doesn’t burn your lips off, this hits the sweet spot!
Staying Power
For a gloss, especially one with a thinner consistency, the staying power is decent! It lasts about 2-3 hours before needing a touch-up, which is pretty standard for glosses. If you’re drinking or eating, expect to reapply afterward.
The shine factor remains impressive throughout wear, and even as the gloss begins to fade, it leaves behind a subtle shimmer that’s quite pretty.
Comfort & Feel
This is where the Covergirl Clean Fresh Yummy Plumper really shines for me. Unlike many plumping glosses that can be drying or irritating, this formula feels genuinely comfortable on the lips. It provides a bit of hydration and doesn’t leave my lips feeling worse when it wears off.
The non-sticky formula is a GAME CHANGER! I can wear this on windy days without having my hair constantly stuck to my lips – a major win in my book. The lightweight feel makes it easy to forget you’re even wearing it.
Formula Benefits
Covergirl highlights that this is a vegan formula, which is great for those who prioritize cruelty-free and vegan beauty products. The clean fresh line generally aims to be more mindful of ingredients, though I wouldn’t call it a “clean” product in the strictest sense.
For the price point (typically under $10), the quality of the formula is impressive. It delivers on its promises without breaking the bank.
Comparison to Other Shades
From what I’ve gathered, “Freeze The Day” is on the more subtle end of the spectrum compared to other shades in this line. If you’re looking for something with more color payoff, you might want to check out shades like “Encourage-Mint” (a berry-pink) or “Love at Frost Sight” (a medium nude with brown undertones).
The plumping effect seems consistent across the different shades, but the color intensity and shimmer levels vary. “Freeze The Day” leans more on the transparent, light-reflecting side.
Who Would Love This Gloss
This gloss is perfect for:
- People who want a subtle plumping effect without intense burning
- Anyone who hates sticky glosses
- Those looking for an everyday, easy-to-wear lip product
- Makeup minimalists who prefer sheer coverage
- People who use gloss as a topper for other lip products
It might not be ideal for:
- Those seeking dramatic plumping results
- People who dislike any tingling sensation
- Anyone who wants opaque color payoff
- Those who hate feeling any shimmer particles on their lips
The Verdict
Overall, I’m really impressed with the Covergirl Clean Fresh Yummy Plumper Lip Gloss in “Freeze The Day”! It delivers a beautiful shine with a hint of shimmer, provides a gentle plumping effect, and feels comfortable throughout wear.
For around $6-$8, this is a SOLID drugstore option that performs as well as (or better than) some higher-end alternatives. The lightweight, non-sticky formula makes it stand out from many other plumping glosses on the market.
If you’re on the fence, I’d say go for it – especially if you enjoy a more subtle enhancement rather than an intense plumping effect. The minty flavor is refreshing, the application is foolproof, and the results are pretty without being over-the-top.
My Rating: 4.5/5 ⭐⭐⭐⭐½
Pros:
- Lightweight, non-sticky formula
- Gentle plumping effect with minimal discomfort
- Beautiful shine and subtle shimmer
- Easy application
- Great price point
- Vegan formula
- Versatile as both a standalone gloss and a topper
Cons:
- Plumping effect is subtle (could be a pro depending on preference)
- Shimmer particles are slightly noticeable when pressing lips together
- Average staying power (typical for glosses)
- Limited color payoff (it’s primarily for shine)
Have you tried any of the Covergirl Clean Fresh Yummy Plumper glosses? Which shade is your favorite? I’m thinking of trying “Encourage-Mint” next since I’ve heard great things about how it looks on various skin tones!
Until next time, keep those lips GLOSSY and gorgeous! 💋✨
Buy on Amazon: Here