Hey beauty lovers! I FINALLY got my hands on the Covergirl Clean Fresh Yummy Plumper Lip Gloss in shade “720 Like You A Choco-Lot” and I’ve been testing it out for the past couple weeks. Let me break down EVERYTHING you need to know about this affordable lip plumper that’s been getting some attention lately!
First Impressions & Packaging
The packaging is pretty standard for Covergirl – nothing too fancy but definitely cute enough to toss in your purse. It comes in a clear tube with 0.33oz of product, which is actually a decent amount compared to some higher-end glosses that give you way less for triple the price.
The applicator is that classic doe-foot style that makes application super easy. You can get a precise application along your lip line or just swipe it on quickly when you’re running out the door (which is usually me, tbh).
Shade & Color Payoff
“Like You A Choco-Lot” is a medium brown-nude with a hint of warmth to it. If you’ve been looking for that perfect “your lips but better” shade with a chocolatey undertone, this might be it! The color shows up as a sheer-to-medium tint, so it’s not overpowering on the lips.
Something to note – I’ve noticed with Covergirl’s plumping glosses that the colors can look different on screen vs. in person. Based on other shades in the line like “Encourage-Mint,” which several reviewers mentioned appeared much warmer and pinker in real life, you might want to check these out in-store if possible. The “Like You A Choco-Lot” shade has that same tendency to look a bit different in various lighting.
Formula & Texture
This is where this gloss really stands out! It’s WAY less sticky than most lip glosses I’ve tried. The texture is on the thinner side but still provides great shine and coverage. It glides on super smoothly without that tacky feeling that makes your hair stick to your lips on a windy day (the WORST).
There’s definitely some fine shimmer/glitter in the formula. When I press my lips together, I can feel the slight texture of the glitter particles. It’s not bothersome to me, but if you hate feeling any texture in your lip products, this might not be your jam.
The Plumping Effect
Let’s talk about the plumping! This isn’t one of those intense lip plumpers that makes you feel like your lips are on fire. The tingling sensation is definitely there, but it’s more of a gentle mint tingle than a burning feeling.
I’d rate the plumping effect as moderate – you’ll notice a slight fullness, but don’t expect dramatic results like some higher-end (and more painful!) plumpers give. My lips are naturally on the fuller side, so the effect is subtle but noticeable. If you have thinner lips, you might see more dramatic results.
The plumping lasts about 1-2 hours before fading, which is pretty standard for this type of product.
Scent & Taste
The Yummy Plumper glosses have that signature sweet candy scent that the regular Yummy glosses are known for, but with an added minty kick (since it’s a plumping formula). The minty scent isn’t overpowering – it’s more of a cool background note to the sweeter candy fragrance.
The taste is pleasant and not chemical-y at all. Some people might find the minty-sweet combo a little strange at first, but I actually enjoy it!
Longevity & Wear
For a gloss, the staying power is actually impressive! I can get around 3-4 hours of wear before needing to reapply, unless I’m eating or drinking a lot. The shine stays strong for about 2 hours before starting to fade into more of a tinted balm feel.
The formula is moisturizing enough that even when the gloss effect wears off, my lips don’t feel dry or tight. I’ve worn this on some pretty dry lip days, and it didn’t emphasize any flaky patches or settle into lip lines.
Special Features & Benefits
A big selling point for me is that this is a VEGAN formula! Covergirl has been making efforts to offer more cruelty-free and vegan options, which I totally appreciate.
The gloss is also pretty versatile – I’ve worn it alone for a casual look and layered it over matte lipsticks to add dimension. It works great both ways!
Potential Downsides
While I personally love this gloss, there are a few things to be aware of:
- Some users report sensitivity to the plumping ingredients, describing it as uncomfortable rather than the typical tingle. If you have sensitive lips, you might want to patch test first.
- The glitter/shimmer particles are definitely noticeable when you press your lips together. Some people find this annoying.
- The color representation online isn’t always accurate, as many reviewers have mentioned with other shades in this line.
- The plumping effect is mild compared to some dedicated lip plumpers on the market.
Value for Money
At around $6-8 depending on where you purchase, this gloss is SUCH a good deal! I’ve tried plumping glosses that cost $20+ that don’t perform any better than this one. The amount of product you get (0.33oz) is generous and should last you several months even with regular use.
If you’re looking to try a lip plumper without breaking the bank, this is a fantastic option to start with. It’s affordable enough that you can buy multiple shades to keep in different places (car, purse, desk, etc.) which is what several reviewers mentioned doing!
Who Would Love This Product?
This gloss would be perfect for:
- Anyone who wants a subtle plumping effect without intense burning
- People who hate sticky lip glosses
- Those looking for an affordable, everyday gloss with some color
- Makeup beginners who want a forgiving, easy-to-apply formula
- Anyone who prefers vegan beauty products
It might not be ideal for:
- Those wanting dramatic, long-lasting plumping
- People with very sensitive lips
- Anyone who hates feeling any texture (like shimmer) in lip products
How It Compares to Other Shades in the Line
If “Like You A Choco-Lot” doesn’t sound like your shade, there are several others in the Yummy Plumper line worth checking out:
- Love at Frost Sight” is described as a medium nude with a brown undertone that works well on fair to medium skin tones
- “Encourage-Mint” is a medium berry/purple-pink that reviewers say works well across skin tones
- There are also clear options if you prefer no color
Application Tips
For best results with the Covergirl Yummy Plumper:
- Exfoliate your lips first for the smoothest application
- Apply a thin layer for everyday wear or build up for more drama
- For extra definition, use a lip liner first, then apply the gloss
- If you want maximum plumping, apply, let it sit for a minute to activate, then apply a second thin layer
Final Thoughts
After using the Covergirl Clean Fresh Yummy Plumper Lip Gloss in “720 Like You A Choco-Lot” regularly for a couple weeks, I can confidently say it’s earned a permanent spot in my makeup bag! It delivers exactly what I want in an everyday gloss – comfortable wear, pretty shine, a flattering tint, and a bonus plumping effect.
Is it the most dramatic plumper on the market? No. But for the price point and overall quality, it’s a TOTAL win in my book. The vegan formula, pleasant scent/taste, and non-sticky texture make it stand out from many other drugstore glosses.
I’ve already recommended it to several friends, and I’ll definitely be picking up more shades soon. If you’ve been curious about this line, I’d say go for it – at this price point, you don’t have much to lose!
⭐⭐⭐⭐½ (4.5/5 stars)
What are YOUR thoughts on the Covergirl Yummy Plumper glosses? Have you tried any shades from this line? I’d love to hear your experiences!
Buy on Amazon: Here
