Hey beauty lovers! Today I’m diving DEEP into one of those classic drugstore foundations that’s been around forever – the COVERGIRL Clean Normal Skin Foundation. I’ve been testing the shade 110 CLASSIC IVORY specifically, and I’ve got THOUGHTS.
This is a foundation that’s been on shelves for years for a reason – it’s affordable, reliable, and gets the job done without a lot of fuss. But is it actually GOOD? Let’s break it down…
Packaging
The foundation comes in a triangular glass bottle with a blue plastic cap. Super simple and kinda old-school, honestly! The packaging recently got a redesign – newer bottles have a cleaner look with simple text on a clear label (no circles or fancy graphics anymore).
One thing I really like? The minimal packaging means less plastic waste. It’s mostly glass with just the cap being plastic, so if you’re trying to reduce your environmental footprint, that’s a small win.
Getting the product out can be tricky though. The bottle doesn’t come with a pump, and the foundation is pretty runny, so you’ll need to practice a bit to avoid pouring out too much. I usually pour a little on the back of my hand first rather than applying directly from the bottle.
Formula & Texture
Let’s talk about the consistency – it’s definitely on the thinner, runnier side! Some bottles seem to vary in consistency (a few users mentioned getting unusually watery formulas), but generally, expect a lightweight liquid.
Application takes some getting used to. I tried using a dense flat-top brush at first but ended up making a mess. Fingertips work much better for buffing and patting it in. If you’re a sponge person, that might work too, but I haven’t tried that method.
The foundation has a distinctive smell that I HAVE to mention – it has that classic Noxzema scent. Makes sense since CoverGirl was originally created by the same company that makes Noxzema. Some people love this nostalgic medicinal smell, others hate it. It’s not as strong as the actual Noxzema cream, but definitely noticeable when you first apply it.
One heads up – this foundation takes a while to dry. Be patient or you’ll end up with a cakey mess! If you try to apply setting powder while it’s still wet, it will oxidize (turn darker/orangey). Not cute.
Coverage
This is firmly in the light-to-medium coverage category. It will definitely even out your skin tone and cover minor imperfections, but don’t expect it to hide serious blemishes or discoloration. You’ll need a separate concealer for that.
What it DOES do well is create a natural-looking base. It doesn’t look heavy or mask-like on the skin, which is great if you prefer a more natural finish. It has what I’d call a satin finish – not dewy but not matte either. You can make it more matte with setting powder if that’s your preference.
Shade Range
Sigh This is where CoverGirl really needs to step up their game. There are only about 11 shades in the lineup, mostly catering to lighter skin tones. I’m using Classic Ivory (110), which is actually the lightest shade they offer, and I’m pale but not extremely so.
The darkest shade (Tawny 165) doesn’t come close to accommodating deeper skin tones. In 2025, this kind of limited shade range is pretty disappointing, especially for a core product that’s been around for ages. They could at LEAST double the range!
Also worth noting – the Classic Ivory shade has neutral undertones, maybe leaning slightly cool. If you have very warm/yellow undertones, this might not be your best match. Creamy Natural has pinker undertones compared to Classic Ivory.
Wear Time & Performance
For a budget foundation, the wear time is actually pretty decent! On normal to dry skin, it lasts most of the workday without major issues. On oily skin, expect to get a bit tacky in the T-zone by afternoon.
It handles fine in moderate weather, but I haven’t tested it in extreme heat or humidity, so can’t speak to how it holds up in those conditions.
The foundation doesn’t settle too badly into fine lines, but it can have trouble with deeper creases like smile lines or under-eye areas. It also plays nicely with most moisturizers but hasn’t been tested extensively with various sunscreens.
Price & Value
Let’s talk money! This foundation typically retails for around $6-8 per bottle in stores (prices from 2019-2020). If you’re seeing it listed for significantly more, especially online, you’re probably paying too much!
There seems to be some confusion with online listings though – many reviews mentioned ordering what was advertised as a “two-pack” but only receiving one bottle. Read descriptions CAREFULLY if ordering online to avoid disappointment.
Special Features
This foundation doesn’t have any fancy skincare ingredients or SPF, so don’t expect added benefits. It’s just a straightforward, basic foundation.
One interesting note – some users actually mix this foundation with other products like Revlon Colorstay (at a 50/50 ratio) to get the benefits of both. The Noxzema in this formula apparently helps keep skin clear, while mixing it with a thicker foundation gives better coverage and longevity.
Pros:
- Affordable and widely available
- Lightweight feel that doesn’t look cakey
- Minimal packaging (mostly glass, less plastic)
- Easy to blend
- Satin finish that can be mattified with powder
- Contains Noxzema which some users find helps with breakouts
- Fast-drying once it sets
- Easy to remove with regular cleansers
Cons:
- TERRIBLE shade range – only 11 shades that don’t accommodate very fair or deeper skin tones
- Takes time to dry initially
- No pump dispenser
- Distinctive Noxzema smell (pro for some, con for others)
- Only light-to-medium coverage
- Can be too runny/watery in some bottles
- Can settle into creases and fine lines
- Online ordering confusion regarding “two-pack” deals
Special Concerns & Warnings
A handful of reviewers mentioned receiving products that appeared old or contaminated – with “gunk” around the bottle opening or caps. Others questioned whether they received authentic CoverGirl products, noting differences in packaging and experiencing skin irritation they hadn’t had with store-bought versions.
If ordering online, inspect your product carefully when it arrives and don’t use it if it appears compromised in any way or causes irritation.
Who Should Try This?
This foundation is ideal for people who:
- Want an affordable, no-frills foundation
- Prefer light to medium coverage with a natural finish
- Have normal to slightly dry skin
- Fall within the limited shade range
- Don’t mind (or actually like) the Noxzema scent
- Are looking for a simple glass bottle with minimal plastic packaging
- Want something lightweight for everyday wear
Who Should Skip It?
You might want to pass if you:
- Need full coverage
- Have very fair or deeper skin tones
- Dislike medicinal scents in makeup
- Have very oily skin
- Need long-wearing makeup for hot/humid conditions
- Want added skincare benefits or SPF
- Prefer foundations with pumps for cleaner application
The Verdict
COVERGIRL Clean Normal Skin Foundation is one of those products that’s stood the test of time for a reason – it’s reliable, affordable, and provides decent everyday coverage. Is it going to compete with high-end foundations? No way. But for under $10, it’s a solid option if you can find your shade.
The biggest letdown is the pathetic shade range, which is stuck in the 1990s. CoverGirl really needs to expand their offerings if they want to stay relevant in today’s market.
For me personally, I keep coming back to this foundation when I want something light and easy that won’t break the bank. It’s not perfect, but sometimes you just need a dependable everyday option that gets the job done!
Would I recommend it? Yes, but with the caveats mentioned above. And definitely buy it in-store if possible to avoid online ordering confusion and to make sure you’re getting the real deal.
Have you tried this foundation? What’s your experience been? Let me know in the comments below!
Buy on Amazon: Here
