Hey beauty lovers! Today I’m sharing my thoughts on a lip product I’ve been using for YEARS – the COVERGIRL Outlast All-Day Moisturizing Lip Color in shade Hottie 548. If you’re looking for a long-lasting lip color that actually STAYS PUT, you might want to read this!
What Is This Product Anyway?
For those unfamiliar, this is a two-step lip system from COVERGIRL’s popular Outlast line. You apply the color first, let it dry, and then top it with the clear moisturizing balm. The promise? Color that lasts all day without constant reapplication. Sounds amazing, right? Let’s see if it delivers!
The Color: Expectation vs. Reality
Let’s talk about shade Hottie 548 specifically. Based on collected reviews, this color appears as a bright pink/fuchsia in photos, but in reality, it’s more of a shimmery light fuchsia with purple undertones. Several users mentioned this purple quality – one specifically described it as “pink…but definitely purplish!”
This is probably the biggest complaint people have – what you see in the package or online isn’t exactly what appears on your lips. The color is pretty, but if you’re expecting a true bright pink, you might be surprised by the purple tint and shimmer effect. It works beautifully layered over another color as a top coat, though!
Staying Power: Does It REALLY Last All Day?
This is where the product SHINES! Almost every review mentions its incredible staying power:
- “One application in the morning and it lasts all day regardless of what I eat or drink.”
- “I put it on before 7AM and it lasts all day.”
- “The color truly stays on all day.”
- “It doesn’t come off on glasses or mugs when you drink.”
Most regular foods don’t remove it at all, though some users noted that greasy foods (pizza, Mexican, Chinese) might cause it to fade in the center while leaving the outline intact. Not a big deal – a quick touch-up and you’re good to go!
For most people, one application in the morning is enough, with maybe a quick reapplication after lunch. Some users just refresh the clear gloss topcoat throughout the day to maintain moisture while the color stays put.
Application Process & Feel
The application process requires a bit of patience. You MUST wait for the color to dry completely before applying the moisturizing top coat. Skip this step, and you’ll end up with a mess!
Once applied correctly, most users find it comfortable to wear. One reviewer specifically mentioned it “keeps her lips soft,” which isn’t always the case with long-lasting formulas.
However, a few people noted that after several hours, it can start to “pill” on the lips, and another described their experience as “dry, crusty” – though they also noted this wasn’t their typical experience with the product.
Finding Your Shade
Here’s where things get frustrating – AVAILABILITY! So many reviewers expressed disappointment about how difficult it can be to find specific shades:
- “The colors get taken from shelves which is frustrating to the consumer.”
- “If you like the shade, buy in quantity because chances are you will not find it after a couple of months.”
- “I am very disappointed that it has become harder and harder to find.”
- “Have many different colors that I have come to love over the years and I am not always able to find them in the stores I shop.”
This seems to be a consistent issue with popular shades being discontinued or just difficult to locate in physical stores. Many users turn to Amazon specifically because they can’t find their favorite colors elsewhere.
Price & Value
The product appears to be reasonably priced for its performance. Several reviewers mentioned finding it on Amazon for about the same price as in stores. Some noted they would appreciate coupons or discounts (especially from Amazon sellers or COVERGIRL directly), similar to what they might find in brick-and-mortar stores.
Given how long it lasts both on your lips and in the tube, the value is excellent. You’re not constantly reapplying, so one tube goes a LONG way!
How Does It Compare to Other Long-Lasting Lip Products?
One reviewer who tried many different brands stated plainly: “My fave lipstick. I’ve tried many and only this really lasts on me.” Another called it “the best lipstick on the market.”
Several users mentioned having used this product for years, which speaks volumes about its quality and reliability. One even called it a “must have” for ladies!
The Downsides
To be completely fair, there are a few negatives mentioned:
- Color Accuracy Issues: As mentioned, the color in photos doesn’t always match the actual product.
- Availability Problems: Finding specific shades can be difficult.
- Potential for Dryness: A few users experienced dryness or pilling after extended wear.
- Fading with Greasy Foods: It may require touch-ups after eating oily meals.
My Personal Take
Having gathered all these experiences, I can confidently say this is one of those rare lip products that actually delivers on its promise of all-day wear. The two-step system might seem like extra work, but the results are worth it – especially for busy people who don’t have time for constant touch-ups.
For shade Hottie 548 specifically, just be aware that it’s more purple-toned and shimmery than the bright pink you might expect from photos. It’s versatile though – wear it alone for a shimmery look or layer it over another color for dimension.
My advice? If you find a shade you love, buy extras! The difficulty finding specific colors seems to be a common frustration.
Who Should Buy This?
This product is PERFECT for:
- Busy people who need their lip color to last through meetings, meals, and more
- Those who hate constant reapplication
- Anyone tired of lipstick transferring onto cups, straws, etc.
- People who want dramatic color without the heavy feel of traditional lipsticks
It might NOT be ideal for:
- Those with very dry or chapped lips (though the moisturizing top coat helps)
- People who want exactly what they see in the product photo
- Anyone who wants a one-step application process
Final Thoughts
The COVERGIRL Outlast All-Day Moisturizing Lip Color in Hottie 548 is a standout product in a market flooded with “long-lasting” claims that rarely deliver. Despite some color accuracy issues and occasional availability frustrations, this lip color does what it promises – it OUTLASTS your day!
For the price point, you’re getting exceptional performance. Just remember the purple undertones of this particular shade, stock up if you love it, and enjoy hours of worry-free wear!
Have you tried this product? What’s your experience been? Let me know in the comments! 😊
Buy on Amazon: Here
